Gules
Gules (gūlz) , noun
[Old English goules, French gueules, the same word as gueule throat, Old French gole, goule, Latin gula. So named from the red color of the throat. See Gullet, and compare Gula.]
(Heraldry) The tincture red, indicated in seals and engraved figures of escutcheons by parallel vertical lines. Hence, used poetically for a red color or that which is red.
His sev'n-fold targe a field of gules did stain
In which two swords he bore; his word,
“Divide and reign.”
Follow thy drum;
With man's blood paint the ground; gules, gules.
Let's march to rest and set in gules, like suns.